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CPG · AI Orchestration Data Foundation Decision Engine

AI-Powered Sales
Performance Reporting Agent

How ANALITICA transformed a 12-day manual reporting cycle into AI-powered Business Intelligence — delivering decision-ready insights to leadership on Day 1 of every cycle.

12 → 1
Days to leadership insights
Zero
Manual processing & analysis
100%
Grounded in client's own data
Day 1
Auto-generated decks delivered
The Challenge

Too Much Time on Reporting
Not Enough on Decisions

01

Data Pulls

Internal sales + sales forecasts (separate sources)

02

Data Processing

Aggregate, reconcile & compile

03

Insight Generation

Interpret trends & key observations

04

Business Decisions

Craft the 'so what' for leadership

↑ This step gets the least time

Manual reporting cycle kept a Global CPG Giant's analysts buried in data prep — leaving little time for the 'story', what the leadership actually needs.

The Solution

AI-Powered Reporting,
Runs in your native environment

How the solution orchestrates data, AI reasoning and decision-ready outputs.

📊
Internal Sales
📈
Sales Forecasts
Monthly upload on SharePoint
Shared Orchestration Layer
☁️
Azure Functions,
SQL Server
Serverless processing, data parsing and storage
🤖
AI Reasoning
LLM reasoning & narrative generation
📄
Performance Summary Word Doc
📑
Leadership Report PPTX
💬
Q&A Microsoft Teams
The Impact

Zero manual processing and analysis, delivers consistent insights, narratives & instant Q&A

📄

Auto-generate reports

Performance Summary (docx) + Competitiveness Deck (pptx), generated automatically every cycle.

✅

Grounded in data

Insights generated only from the uploaded datasets, no out of context reporting.

💬

Natural Language Q&A

Instant answers to any question – no analyst support or manual work required.

⚙️

Scalable & Integrated

Scales across markets & BGs; plugs into other agents via a shared orchestration layer.

Proof

See the AI Agent in Action

Key Takeaways
Summarized automatically
M
Sales Performance Reporting Agent
Online
Q: How did overall category business perform in Aug 2026?
Ai
M

Total Category delivered value growth of +4.2 bps and volume growth of +1.8 bps in MAT, with L12W value growth at +3.1 bps. At the BU level, France grew at +6.8 bps in value, while the UK declined by -1.5 bps in value.

Overall Category Business Performance
BU Value Growth (MAT) Volume Growth (MAT) Value Growth (L12W)
Europe +3.5 bps +1.2 bps +2.6 bps
North America +2.8 bps +1.1 bps +2.1 bps
Latin America +3.9 bps +1.5 bps +2.9 bps
Total Category +4.2 bps +1.8 bps +3.1 bps
France grew at +6.8 bps in value, while UK declined by -1.5 bps in value
💡 Key Takeaways
  • Total Category showed +4.2 bps value growth and +1.8 bps volume growth in MAT.
  • UK declined by -1.5 bps with UK Beverages down by -8.4 bps (value) and -6.9 bps (volume).
Ask for any data point
eliminates need for manual data pulls
Visualize data as tables, charts
and export
Transformation

From Reporting To
Decision Intelligence

BEFORE

Manual, time-consuming
and fragmented reporting

Delayed visibility left little time for analysis or decisions.
Ran manually each month on actuals + forecasts.
Manual process hindered scalability across markets and BGs.
AFTER

Automated, connected
and AI-powered insights

DAY 12 → DAY 1, Insights available ~12 Days earlier every month.
Upload → structured Report + natural-language Q&A.
Scales to new markets & BGs; plugs into other agents.
Your Story Next

Ready to Eliminate Your Reporting Backlog?

Let's explore how an AI reporting agent could transform your analytics cycle and give your team back the time they need to drive decisions.

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